Bridging the gaps between public health policy, practice, and the communities they’re meant to serve
Call to Action is for communicators, practitioners, and systems thinkers seeking evidence-based, field-tested insights to advance health equity — grounded in context, community, and collective care.
Explore Key Themes
Reimagine Health Systems
Equity-centred approaches to building health systems — for people and the planet
Rethink Health Communication
Behavioral insights and practical strategies that reach communities left behind
Realize Your
Development Career
Honest guidance for a meaningful career in global health and development
RESOURCES
Read Featured Guides

5 ways to integrate climate adaptation into primary health care
Consider these initiatives to advance climate resilience at the community level

How to design equitable health communication campaigns
See how equity-centered approaches change collaboration with communities

10 cognitive biases affecting people’s perception of health messages
Take these implicit biases into consideration when designing your campaigns

Where to find global health and development jobs
Go through this curated list of job sites and networks for your next career opportunity + FREE job application tips

The practitioner behind Call to Action
Rocel Ann Junio-Balbutin is a strategic communication specialist and public health practitioner with over 15 years of experience in public health, humanitarian action, and development. She has worked with the World Health Organization (WHO), Doctors Without Borders/Médecins Sans Frontières (MSF), and organizations across the Philippines and Asia Pacific to bridge policy, practice, and the communities they’re meant to serve.